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Case Study

St. Baldrick’s Foundation


St. Baldrick’s Foundation raises money for childhood cancer research.

And it does so through signature head-shaving events, strategic partnerships and advocacy initiatives.

Firespring began serving as St. Baldrick’s back-end developer in 2007 and has since become involved in all aspects of their print and digital marketing, including a full rebrand and ongoing, full-stack development of both a fully responsive website and custom fundraising platform.

Since 2007, annual donations have grown from $12.9 to nearly $40 million, enabling St. Baldrick’s Foundation to become the largest private funder of pediatric research grants, second only to the U.S. government.